- Suitable choice of font
- Nice incorporation of nail in logo
- Communicates femininity
- Reflects project
- Clearer colours
- Second word needs more legibility – different font
- Less recognisable when displayed at small size
1. Main Users
Lily May and Santana Rivera
Lily – A fashionable individual who is currently completing tertiary studies at university and needs to juggle the workload alongside a part-time job.
Santana – A proud single mother of two that spend far too much time caring for her kids she often forgets to treat herself as well.
2. Tasks the user might perform
- Read description and steps of marble nail art
- Follow along step-by-step tutorial to attempt to learn and improve their skills
- Apply their own nail polish at home
3. User Scenario
Lily usually has morning classes and following this, has work shifts at her local Lovisa jewellery store. The store requires dressing-up and make up and the time she has between class and work is taken up by travelling. She seeks another alternative to appear well-groomed and finds the concept of nail art as a go to as it is semi-permanent as it may last a few weeks. Following the app she is able to practice a few times before trusting it to last and she would have one less thing to worry about.
What is your project?
An app where it teaches women how to do their own marble nail polish in the comfort of their own home.
Name of app:
Who will be using it:
Where will they be using it:
At home mostly
Why will they use it:
For their own self-expression, confidence or appearance
Things to consider:
Why do nail art?
What you will need
This project delves into the process of creating and applying art onto nails with the use of nail polish and common household tools. This process varies from traditional nail art where only a brush is used, but instead focuses on the use of water with nail polish for application.
The product is drawn heavily from a feminine perspective and they would be happy to place adequate amounts of time into self-presentation and self-improvement. Thus the product must communicate a sense of elegance, and tidiness and be welcoming to any users. The interface must hold a sense of credibility and be deemed trustworthy through the use of appropriate colours, type and word choice.